How Pinterest Can Get Buyers To Your E-Commerce Site
If you have a site that you intend to make money with without the right kind of targeted traffic, then it is simply not going to do what you want it to do. It is somewhat like putting the wrong fuel in a car and then wondering why it does not perform like you thought it would. So it is essential to make it clear that just any kind of traffic from any source will not be good enough – it must be the right kind of traffic from the right traffic source. For example, many people have thought about social media traffic as a significant traffic source, which can be a good source of the right kind of traffic for the online business – but it is important to use the right social media to match your site. This is because some social media sites provide better traffic for e-commerce kinds of sites than other social media sites, with Twitter being at the less effective end of the scale and Pinterest being at the opposite, more effective end:
Remember, if you are using social media sites, you are there primarily to be social – you don’t want to end up looking like that annoying Amway guy at the party that no one wants to talk to! To avoid looking to ‘salesey’, do things like using a picture of you instead of your company logo on your profile and also try to come across as informal when commenting. If you want to go ‘viral’ on Pinterest, you’re going to have to be a bit creative – for example, instead of using stock product shots, you could show your products being used creatively. Or if your site is primarily about information, then you would probably be better off using ‘infographics.’ Another great tip for using Pinterest is to get involved in the community and not just pin you own images because the last thing you want to happen is for everyone to think you are just there for selfish reasons.